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MILWAUKEE
TO THE MAX!

June 22-25, 2027

Thanks for GOING ALL IN!

You raised the stakes for the Best Show in Snow in Cincinnati and made the event a huge win! The high-stakes education, top-tier networking, and the full house of exhibitors showcasing the latest industry technology gave you the upper hand to take back with you for the snow season. 

SAVE THE DATE for the 30th Snow & Ice Symposium
June 22-25, 2027 | Milwaukee, WI

Step up to the mic!

Have knowledge to drop? We’re looking for fresh perspectives and topics to take the stage at the 2027 Symposium. We’re accepting applications through Dec 4, 2026. 

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Claim your turf—Book a booth today!

Ready to represent at the Best Show in Snow? Show attendees your company is all that and a bag of chips.

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Get ready for Grand Rapids!

Good vibes and positive energy only at the 28th Annual Snow & Ice Symposium!  Join us June 17-20, 2025 as we bring the
Best Show in Snow to Grand Rapids, MI.

Stay in the loop for peace, love and a good time this June.

Want to be involved? Host a Snack & Chat table!

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Access the SIMA Show App!

Don't miss out on any opportunities the Symposium offers.
Save your schedule, get directions, and more with the SIMA Show app.

NEW for 2025 - no app store required!  Simply visit www.sima.org/ShowApp and follow the two-step process to add it to your phone's homescreen.

2027 LOCATION / Milwaukee, WI

- Baird Center
- Hotel information to come

PEOPLE ARE TALKING / see what they're saying

“Every one of the education events was a learning experience for me.”

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“I've been attending for the past 8 years and this year was the best.”

“THE SHOW WAS AWESOME AS ALWAYS!”